How to Write SEO Press Releases
How to Write SEO Press Releases
One of the best ways to get your product noticed out there is to let the world know with SEO Press Release Writing. If this sounds like a daunting task, don't worry, it isn't--as long as you know the basics of search engine optimization and PR. So, just how do you put an effective press release together? Follow the tips below and you will discover just how easy it is.
Do You Want More Customers, Clients And Buyers?
We all know that in order to get orders or let the world know about your product, they need to be aware of it and this means you need traffic to your website. There are lots of ways you can achieve this and there are plenty of sites out there that will take your money in return for delivering millions of hits from people who may not even have an interest in what you are offering. So, how do you get the right people to your site? Well, one of the best ways to do that is with SEO Press Release Writing.
Press releases are designed to appeal to your target group, so once you have developed a great press release, they will be ready to sign on the dotted line. In addition, press releases are quickly ranked by Google, which means you have a good chance of ending up on one of the first three pages, which is exactly where you need to be.
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Don't Over-Egg The Pudding
Now, once you've decided on your keywords, for example, SEO Press Release Writing, you should include it a few times in your press release. But don't overkill! Google knows what you're up to if you put loads of your keywords in your press release but it has very little content, and you will be penalised for this.
One thing many people forget
One of the areas that people forget is to use their keywords when naming images. This is another excellent way of getting your site ranked.
Long-Tailed Keywords And Linking
Using long tailed keywords is very productive as when people are looking for something specific, very often they do not just put that item into the search engine, they also include what they want it for, or what they want to do with it. For example, how to write SEO press releases, or "how to look after a Siamese cat", you get the picture. Furthermore, you will have less competition with long-tailed keywords. So, get brainstorming.
You should always link some of your anchor text in your press release to your website holding your products. And that text should always be one of the keywords, long-tailed or normal.